In May 2023, Seasonic sent me a 750W 80+ Gold power supply and I didn’t overcomplicate it. I did not sit there and try to turn a PSU into some dramatic “review” with charts and a bunch of claims. I just built a computer, on camera, like I normally would. The Seasonic unit was part of the build, and that was the whole point. Real usage is the strongest form of proof for PC parts anyway.

A lot of creator tech content gets weird because it tries too hard to sound smart. For a power supply, most viewers do not care about a deep breakdown. They care that it is reputable, that it fits the build, and that the build is clean. When you show the part going into an actual system, it instantly feels more legit than holding a box in front of the camera and reading specs off it.

The build format also fits TikTok better. There is movement, there are steps, and there is a natural progression people want to see finished. The PSU becomes “the backbone” without needing a speech about it. Anyone who knows PCs understands what Seasonic represents. Anyone who doesn’t still gets the satisfaction of watching the build come together, which is what keeps watch time up.

That post hit around 7K views. For a straightforward build video, that is a clean result, especially because the content is not relying on a gimmick. It is literally just showing the process and letting the build carry the video. The brand still gets what it needs, because the product is shown in context and associated with a complete working system instead of an isolated promo shot.

Seasonic is a good portfolio example for me because it shows how I handle parts collabs when the best strategy is “don’t force it.” Some products win when you do a big flashy pitch. Power supplies win when you show them being used inside something real. That May 2023 build video is exactly that: the product integrated naturally, the content stayed true to what my audience expects, and it still got distributed.